Skip to content Serums are concentrated skincare products designed to deliver active ingredients deep into the skin. They are typically lightweight and have smaller molecules, allowing them to penetrate more effectively than heavier creams or lotions.Serums can help create healthy skin by targeting specific skin concerns, provide powerful antioxidant protection, boost hydration, improve skin texture, calm and soothe irritation, enhance other skincare products.
How to Use a Serum
Cleanse First: Apply the serum on clean, slightly damp skin.
Use a Few Drops: A little goes a long way, so only use a small amount.
Apply Before Moisturizer: Serums should be layered under your moisturizer or sunscreen to lock in the active ingredients.
By incorporating the right serum into your routine, you can supercharge your skincare regimen, address targeted concerns, and achieve healthier, more radiant skin.
Choose a serum that aligns with your specific skin concerns and use it as part of your morning or evening routine, or both. Please contact your Crawford Cosmetics provider to discuss which serum is best for you!
